Short supply chain, think local, produce nearby

behind every Tina the Label piece, there is a workshop we can name, people we can identify, a short and transparent manufacturing chain. it's a choice. producing locally means foregoing the speed and volumes offered by offshore production, to maintain control over each step.

concretely, it means that fabrics are sorted, cut, and sewn in the same place, in France, without a piece traveling from one continent to another before it reaches your wardrobe. it also means smaller quantities, because a workshop that crafts by hand cannot produce at the pace of a factory. and it means sometimes longer lead times, especially for pre-order items, as each garment is made on demand rather than stocked in advance.

local production has a cost, and we won't pretend otherwise—a handcrafted piece made in small batches costs more than a mass-produced item on the other side of the world. but this cost corresponds to something concrete: real labor time, a revalued material rather than newly purchased, traceability that can be explained rather than guessed.

it's also a way to stay close to what we make. when the workshop is nearby, we can adjust a cut, correct a detail, answer a question about a fabric's origin without having to interrogate a chain of subcontractors. this proximity extends to our alteration service: a damaged or ill-fitting piece returns to the same workshop that made it, rather than being discarded for lack of a simple solution.

thinking locally isn't just another marketing argument in an industry that has many. it's a way of saying that we prefer to know precisely where each piece comes from, and that we are willing to produce less quickly and in smaller quantities for that to be true.