Responsibility

At tina the label, commitment isn't just about an "eco-friendly" logo at the bottom of the page. It's a working method, conceived from day one.

Upcycled and valorized materials Each collection begins with an inventory of recovered fabrics — workshop scraps, forgotten stock, deadstock materials. We start with what exists before thinking about what we want to create.

Small batch production No dormant stock, no overproduction. Our pieces are crafted in limited quantities, sometimes on demand via pre-order, to produce only what will actually be worn.

Short-circuit manufacturing Everything is handmade in our workshop in France. No delocalization, no cascading subcontracting — we can precisely name where and by whom each piece is made.

Recycled or reused packaging Every order leaves in recycled or already used packaging. The care we put into making our clothes extends to how they arrive at your door.

Pieces designed to last And because the most eco-friendly piece is the one you keep for a long time, our custom alteration and upcycling service allows you to repair or transform a piece rather than discard it.

We don't claim to solve everything. But we prefer to move forward step by step, with choices we can explain, rather than hiding behind big words.